We build forward-looking Customer Insights into our Client’s Digital Transformation Strategies to ensure they are based on clear market & customer realities, not inadequate proxies.
DIGITAL BEST PRACTICE
‘The future is here, it’s just unevenly distributed.’ William GIBSON. We work hard to identify global digital best practices adapted to your customer’s needs and your markets.
All strategies require strong leadership, clear communication and constant attention if they are to succeed. We have the experience to oversea the toughest of challenges in fast-paced and demandig sectors and industries.
Developing the new knowledge, skills & culture your management & teams need to transform and succeed is central to what we do, and how we work with our clients.
Too many Transformation strategies are technology-led, the Customer is peripheral. Putting the Customer in the driving seat ensures an organisation-wide focus that transcends internal divisions and unifies technology & marketing investments. The CDT program builds the Customer into Digital Transformation Strategies. It integrates Customers, Management and Industry perspectives to ensure our clients develop competitive strategies that work based based on clear market & customer realities, not inadequate internal proxies.
To deliver fresh INSIGHTS from the CUSTOMERS that Matter
To IDENTIFY the new PRODUCTS & SERVICES that Customers need
To improve the way new Products & Services are DELIVERED
To esnure your CULTURE & SKILLS are fit for the future
THE CDT TEAM
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Credit where credit’s due – Reducing churn and boosting ARPU “Total Telecom met with Luciano Ramos, group CTO for Cable and Wireless, and Steve Polsky, founder and CEO of financial access firm Juvo, to discuss how the provision of small scale credit is revolutionising (via Mobile credit) the way telcos do business throughout the Read more about Juvo.com: Credit where credit’s due[…]
The always thought provoking Great Telco Debate took place on 29 November in London, attended by over 100 leading figures from the industry. Telco CxO delegates discussed their priority issues with analysts from information and consulting partners. The selection of issues, as well as reactions to them, revealed that the Telco networks still have great Read more about Great Telco Debate 2017 Confirms Customer Myopia[…]
BBVA Digital Transformation Encouraging to see BBVA (Spain’s second-largest bank) adopting new ways of working commonplace for start-ups to accelerate its digital transformation. Reported by The Economist,‘BBVA, a Spanish bank, reinvents itself as a digital business’ (registration may be required): ‘BBVA, Spain’s second-largest bank, began quarterly planning sessions like this three years ago, in its Mexican Read more about Spanish bank BBVA invests in Quarterly planning sessions[…]
The image above is from the report Have MNOs Grasped the XaaS Opportunity? from the Maximising Wireless Profit program published by Mobile Market Development. It illustrates how little Mobile operators have so far addressed what could be a major opportunity with XaaS to become truly customer centric. XaaS: a Telco opportunity in the cloud To Read more about XaaS Telco opportunity?[…]
All enterprises seek to serve their customers better or more cost-effectively. A clear understanding of the customer is essential to developing winning products and services but, far too often, the customer is misperceived to an extent that seriously hampers success. The two common failures are projection and refraction, either of which means that propositions miss their target. Read more about Failures in Customer Perception – Expensive and Common[…]
The Future of Customer Ownership Where does the future of customer ownership lie? A ‘Matrixx Software’ survey showed that over 64% of the 3,077 respondents would swap their mobile operator for a mobile service from their favourite Apps – Amazon, Netflix, Paypal, eBay. The respondents, who are from the UK and USA, cited main reasons Read more about The Future of Customer Ownership[…]
KNOW YOUR CUSTOMER – Are Regulators a Hidden Godsend? Know Your Customer (KYC) exercises are a constant regulatory imperative across industry and geographies. This permits States and their Regulators to tackle security risks, fraud, and money laundering activities. As with the States, I believe KYC also offers immense value to businesses. A PwC article titled ‘Turning Read more about Benefiting from Regulatory Statutes[…]
Source: Users want operators to be more like Amazon, Netflix – Mobile World Live